Monday, June 13, 2011

Generate Online Business Leads And Increase Internet Sales With Live Chat Agents

By John Jones


It's been frustrating. Your new website has been up and running for twelve weeks now and it's just not attracting the kind of sales you were counting on. When you unveiled this web page you definitely felt as believed it'd be a success. You learned from your previous mistakes with other web pages; you did solid detailed keyword research in advance and made sure the website was fully optimized for the search engines before they went live. The site is truthfully ranking much better than you'd expected it would after only three months and your analytics data is showing that it is getting a decent amount of traffic.

The problem is your conversion rate and bounce rate. Too many visitors are leaving without making a purchase. It's aggravating to watch all that site traffic getting away. Your friend who's a pretty good web designer, has told you that there's nothing glaringly wrong with your home page and suggested that a good way to improve internet sales is to add live chat support.

## I am seeing these live chat buttons more and more lately but seriously I don't understand the appeal of them

The reason you are seeing them so often is that they work. Web firms are coming to recognize the importance of providing live customer experience to their sites. Customers who have been coaxed into a chat are quickly more involved in the web page. This is precisely the same reason why traditional bricks and mortar stores have clerks on the sales floor; it's more difficult to disengage from a situation if there has been some sort of human contact made even if it is only superficial.

## I only just launched the web page I don't want to have to overhaul the whole thing already

Luckily there is no longer any need to overhaul a web page simply to add live chat capabilities. Today's chat support software makes incorporating chat buttons and fields incredibly easy. In fact it is scarcely more complicated than incorporating a facebook button or setting up analytics.

## Who's going to answer the chats? I cannot be chatting up customers 24/7.

Today there's no need to man your own chat. There are numerous firms available who supply not only the chat software and support but additionally supply trained chat operators to man your chats on your behalf, answer customer inquiries, and collect important online business leads.

## But how is an outsider supposed to answer questions for my company?

Expert chat operators can be thoroughly trained and briefed on your company so that you can feel confident that they'll represent your web page the way you wish. Nearly all of your customer will likely ask variations of the same ten or twelve questions. One of the added benefits of having live chat is that you can discover some of the inquiries you were not expecting.

Whether you need to increase internet sales or generate online business leads, live chat software is the wave of the future. There are many firms out there offering the service, and as a result the landscape is highly competitive which works to your benefit. If you spend some time there is no reason you should not be able to find a package that is right for you.




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