Sunday, July 24, 2011

Get More Fans On Your Facebook Page

By Ronaldo Borigo


Facebook is the new frontier in marketing, with a vibrant and growing population. Just about every business today has a presence there, and they are reaping the benefits. Here are a few tips on what it takes to create a successful presence and get more fans.

One good way to raise the number of people who like your business is to start with your friends. Don't be shy: suggest your page to everyone! Don't forget to add a short note when you send the suggestion asking them to share with their friends. Word of mouth, even via the computer, is still a powerful marketing tool in the twenty-first century.

Chances are that you have a website, too. Your site provides an excellent potential to expose more customers to your page. Make sure that people surfing your site can easily find links to your Facebook page. This way, customers can easily keep abreast of what's going on with the business.

Another great way to increase your followers is to use the photo tagging feature. Encourage existing users to take pictures of themselves at your business and then tag themselves and your business in the photo. The images will then show up on your fan page, but they will more importantly show up in the activity streams of your followers. This means that their friends will see your business and check out the page.

Even if you're on a budget, running ads on Facebook is an excellent way to get more fans. It's great because you can set the amount you want to spend, whether it's a few dollars or hundreds. Keep the ads short and interesting, and don't be afraid of changing them regularly. It's also a good idea to add a hook, inviting people to like the ad if they agree with it. When they like the ad, they like your page, too.

If you have a web presence on other social media sites, you can also direct your fans there to your Facebook page. When you send messages out to users there, end your message with a link to your page. Do the same for emails, press releases, and any correspondence.

Ultimately, what you get from your fan page will be proportional to what you put into it. Take time to update regularly and communicate with your fans. Create relationships with them, and they will reciprocate. You'll have a thriving page in no time!




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